Developing and managing your brand may be the most important component of marketing that your business will undertake. In this first article in our new series on Branding, we begin by defining what a Brand is. And just as important, what it is not.
Discover what will be shaping the world of website design in 2017.
As a digital marketer, we like to keep an eye on what people are searching for in our area in case we see trends begin to emerge. Here are the top 10 search categories for Sheboygan related keywords. The data below was taken from a Google keyword rep
Search engine optimization is the method of obtaining website visits from the free and organic search results on search engines like Google, Bing, or Yahoo. In my experience, however, there seems to be great confusion from business owners on the imp
Image optimization is producing the smallest file size for an image without compromising the overall quality of the image. By optimizing your images, you can produce some of the largest byte savings and performance improvements for your website.
SEM (Search Engine Marketing) is the process of obtaining website traffic by purchasing ads on search engines such as Google, Bing, and Yahoo. The thought behind utilizing SEM is that you are reaching the right people at the right time.